What is Iowa Holistic Expo?
Iowa Holistic Expo is the premier exhibition on holistic living, healing, spirituality and self-awareness in the Des Moines metro area. It is designed to increase the community's awareness and knowledge through an offering of Speaker Lectures, Dynamic Exhibitors, Free Workshops and Intuitive Readers. Iowa Holistic Expo is produced by Leap Productions and Edge Life magazine.

When is Iowa Holistic Expo?
The expo will open at 10 a.m. on Saturday, March 14, 2009. Exhibition Hall and free workshops will be ongoing throughout the Expo. Hours are from 10 a.m. to 6 p.m. Saturday, March 14, and from 11 a.m. to 5 p.m. Sunday, March 15. Each Exhibitor must keep at least one attendant in their booth during all show hours. Please respect the integrity of the show and afternoon attendees by waiting until 5 p.m. on Sunday to begin packing.

Where is Iowa Holistic Expo?
The expo will take place at Polk County Convention Complex, 501 Grand Avenue, in downtown Des Moines. It is convenient to find from all directions.

How do I receive a copy of the Iowa Holistic Expo prospectus and exhibitor contract?
You can download a copy here, or you can contact Edge Life to have one e-mailed to sent to you. Call 763.433.9291, toll-free 1.866.809.8080, fax 763.433.9290 or e-mail sales@edgelife.net

Download both files here:
Exhibitor Prospectus
Exhibitor Contract
Contact a member of the Edge Life sales team to confirm your registration.

Where can I park?
Parking is available at the ramp at 5th and Grand avenues. The ramp and street parking is free on the weekend.

Where do I unload?
Unload at the dock at Watson Powell Jr. Way and 5th Avenue. As there will be many exhibitors needing to unload at the same time, your help, patience and cooperation is appreciated. Arriving as early as possible allows us all ample time to get set up and work out any last-minute details.If you have any questions, call Expo Manager Gary Fricke at 763.493.8448.

Where do I check-in?
Once you have unloaded and parked your car, please stop at the Edge Life Exhibitor Booth to let us know you have arrived. If you find you need additional supplies or have questions we will happy to help you. Please direct all requests at this location.

When can I set up my exhibit booth?
You may begin setting up your booth at 3 p.m. Friday, and from 7:00-10:00 a.m. Saturday. If you need to make other arrangements, contact Expo Manager Gary Fricke at 763.493.8448. Each booth will have a sign, 2 chairs and an 8-foot undraped table. Please arrive on time and finish setting up by the 10 a.m. Expo opening on Saturday. The expo and Exhibition Hall will open promptly at 10 a.m. with an Opening Ceremony. Your table must be set up and ready. In the event the Exhibitor is a late or no show, the Expo may sell the exhibit space to Wait-List Exhibitors. The Exhibitors fees are non-refundable.

How many people may I bring?
Exhibitors will receive four badges with the purchase of a booth. Badges will be mailed in advance. If you need additional badges, contact the exhibitor check-in/information table or contact Expo Manager Gary Fricke at 763.493.8448.

Is electricity Available?
Yes. You will be given an electricity form by the Freeman Decorating Co. Contact Scott Young with Freeman at 515.265.5601.

May I use special lighting or sound?
Exhibits which include the operation of musical instruments, radios, sound projection equipment, public address systems, or any noise making machines must be conducted or arranged so that the sound resulting from the demonstration will not annoy or disturb adjacent exhibitors and their patrons, and not cause the aisles to be blocked. Operators of sound making exhibits must secure approval of operating methods before the use of glaring, chasing or irregular lighting.

What if I have special set-up requirements?
Please note any special requirements on your registration form. We appreciate you calling us in advance with any other setup concerns you may have. S-hooks are available for you to hang posters or banners from the rear partition of your booth. Please do not use any adhesives or materials that will damage the booth materials in any way.

When can I tear down my booth?
Tear-down hours begin promptly at 5 p.m. Sunday, March 15, at the end of the closing ceremonies, and last until 10 p.m. Contact Expo coordinators if you have special needs.

How can I present a free workshop?
A limited number of free workshops will be available to Iowa Holistic Expo exhibitors in 2009. Once you have reserved your exhibition booth, the Edge Life sales team will provide directions on how to apply for a free workshop. They are scheduled first-come, first-served. Deadline: February 2, 2009, but workshops may be filled by then. Chosen participants will be notified at least a month before the Expo.

Will food be available at the Edge Life Expo?
A portable concession stand will be available.

May I distribute my fliers and business information?
Please make information about your business available to patrons from your booth. Distribution of fliers in the aisles is not permitted in order to keep the aisles clear.

May I give away a door prize?
Check with the Expo staff at the Edge Life Exhibition Booth for more information on door prizes.

What if I know someone who wants to attend the expo?
As an exhibitor, you will want to let your clients know they can visit you at the expo. We encourage you to inform as many people as possible about your upcoming appearance at Iowa Holistic Expo, especially through your e-mail and print newsletters. Also, you will receive four (4) 2-for-1 tickets and four (4) free tickets to Exhibition Hall. Contact Expo Manager Gary Fricke at 763.493.8448 if more tickets are required.

How will people learn about Iowa Holistic Expo?
Iowa Holistic Expo will be promoted through various media, including newspaper, radio, local and state publications, websites, e-mail, as well as press releases, post cards, the expo program, and posters and fliers. In addition to our own promotion, our sponsors and exhibitors are encouraged to market to their clients to visit them at the expo. Research shows that multiple connections with clients increases business.

World Wide Web
With a worldwide online presence, everyone can stay up to date on Expo details. The expo site — Edgelife.net/expos — provides potential attendees, exhibitors and sponsors all the details. We offer an online newsletter and reach thousands of interested subscribers with each mailing. In addition, the Edge Life magazine website will provide complete expo information, including interviews with Keynote and Guest speakers, as the show nears.

Edge Life magazine
Edge Life: A Holistic Journal reaches more than 75,000 readers each month, throught the Twin Cities, outstate Minnesota, Fargo, Des Moines...and beyond. Complete expo coverage including full-color, full-page advertisements, articles and interviews with each Keynote and Guest Speaker coming to the expo. Edge Life magazine is the number one source for how our attendees hear about the expo.

Local & State Publications/TV/Radio
In addition to Edge Life magazine, we advertise and promote our expo in many targeted publications in and around Des Moines, as well as the on television and radio.

Posters
Our Iowa Holistic Expo Posters will be displayed in hundreds of locations including health food stores, libraries, hospitals, doctor's offices, practitioner's offices, cafes and shoppes. Posters are available to all exhibitors to help promote our expo.

What if I still have a question?
Please contact one of our staff members for assistance.

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